In July 2011 Interactive Africa was moved by news reports about famine in Somalia. At the time the US Government reported that 29 000 children had died in just 90 days. This spurred the Interactive Africa team into action. We called on our global network, securing access to a plane, cash and value-in-kind commitments. One week later we dispatched a plane to Mogadishu with 11 tons of food and provisions.
Design is about more than objects and products. Design and creativity is ultimately about problem solving, and about events and campaigns that help to make the world better.
We created a logo for this initiative, affirming that there will be many more such missions of goodwill.
The DesignER+ logo was inspired by a presentation by Cameron Sinclair of Architecture for Humanity.
The project is a testament to the power of collaboration and a trailblazer in the deployment of creative solutions in emergencies of even a global scale.