Design Indaba online publication wins Bookmark Award
We’re really proud to announce that our Design Indaba online publication has won a Silver Bookmark Award for niche publications in the category “Specialist Publisher Sites”. After repositioning the Design Indaba website as a fully fledged online publication that breathes life to the organisation’s philosophy of “A Better World Through Creativity”, this was our first time entering the annual digital awards programme run by IAB South Africa. The category saw Design Indaba winning silver alongside online retail platform Superbalist.com (also taking away a Silver Bookmark).
Designindaba.com has taken the place of the award-winning Design Indaba Magazine but enhanced by its multimedia digital format that includes original video coverage of African design and the internationally renowned talks from the Design Indaba Conference. Going digital has also meant going global; the online platform sees over one million annual visitors and is popular all around the world, with particularly large followings in the US, Europe, the UK and of course at home in South Africa, and well represented in Kenya, India, Brazil, Canada, Mexico and Australia.
This win for Design Indaba is in itself a measure of the successful reinvention of its online platform, from what once was a website simply servicing the annual conference and expo (now the Design Indaba Festival), to a self-standing online platform that showcases the best of the design industries with a particular focus on African design that changes lives for real people.
Read the official IAB press release below:
The winners for the 2016 IAB Bookmark Awards were announced to a packed audience at The Turbine Hall, Newton on Thursday 3 March 2016. Now in it’s eighth year, the Bookmarks received a record number of entries that represented the diversity, innovation and growth of digital in South Africa.
IAB SA CEO Josephine Buys said, “This year’s winning entries illustrate a digital landscape where South Africans are not just excelling in digital from a technical point of view, but using it to produce ground-breaking, emotive work.”
A total of nine gold, 43 silver, 47 bronze and six special awards were awarded on the evening. All entries were judged by a meticulously selected judging panel of 57 industry experts that was headed up by Jury President and CEO of Saatchi & Saatchi Brandsrock, John Dixon.
Josephine adds, “We are immensely proud of this year’s winners, not only for the remarkable creative behind their campaigns, but their ability to execute them to achieve measureable results and sustainable impact.”